Also an experienced writer, I have written informative and persuasive copy, for both print and the web. These are just a few samples from recent web writing.
Written by the previous webmaster,
as the ’About’ page on the previous website.
Silver Cloud was established in 1989 by George Moutsoulis in the Mall of New Hampshire. Silver Cloud than [sic] moved to the Methuen Mall in 1991. In 1997 Silver Cloud moved to the Rockingham Mall in Salem NH. In 1998 The Silver Cloud Store opened in the Sommerville [sic] Mall until 2001 when Silver Cloud moved into its current Home [sic] in the Woburn Mall in Woburn Massachusetts.
To emphasize growth and meeting customer needs — rather than location moves, I re-wrote this piece as part of the new About Silver Cloud page. (It also uses SEO words and phrases.)
Established in 1989 by owner George Moutsoulis, Silver Cloud started as a small kiosk in a New Hampshire mall, selling mostly silver jewelry and western hats. Meeting the increasing customer demand for more western wear, we continued to expand our merchandise lines, building a full-scale retail store. The Silver Cloud store has been in Massachusetts since 1998. We are currently located at the Wilmington Plaza.
There was no prior website and no existing write-ups, but the owner conveyed that he was proud to offer premium cigars, especially the Arturo Fuente.
I researched premium cigars in cigar magazines and online, and wrote summaries for the leading cigar brands. Following is a sample from the Cigars page:
The exceptional quality of Arturo Fuente cigars has been attained through four generations of labor-of-love expertise and hand craftsmanship. The Fuente Churchill, with its mild-bodied taste, is an especially good choice for newer cigar smokers. Fuentes range from the smooth Chateau line, which includes the Churchill, to the medium-bodied classic tastes of the Don Carlos Robustos and the Hemingways. The Fuente family of cigars also includes other specialty lines, such as the elite Opus X.
Opus X is one of the most coveted cigars in the world! Because they include a unique Dominican-grown wrapper as well as distinctive tobacco flavor combinations, production cannot be rushed, and quantities are usually limited. In fact, by agreement with the Fuente family, only a few Opus X cigars per day may be sold to the same customer!
No prior website and no prior write-ups.
I asked Maria to write down the scope of her clothes-designing experience. She gave me three pages!
After reading and digesting her copy, I wrote the About Maria page, including bullet points to highlight the different facets of her clothes-designing experiences.
For over 20 years Maria has built experience and expertise working in multiple facets of the the fashion business, including:
In deference to some of my current clients, I do not wish to publish other before-after samples online. If you are interested in finding out more about my writing-editing experiences, contact me.